Times have changed. You will hear all sorts of things about what works and what doesn’t work anymore.
Here’s the thing; they all still work. The tactics haven’t change. What has changed, is the attention your audience will give to any one type of advertising exposure now ๐ค.
A few years ago, people would spend their time on the computer either on email or the internet, and that was it. Today it’s fragmented.
You have facebook, facebook messenger, Youtube, Instagram, Instagram messenger, podcasts and the rest of internet. All the different platforms, all different times throughout their day. Plus all the different devices as well. Their attention is scattered ๐ฒ.
The average consumer now sees over 10,000 ads in a day. That is over multiple platforms, all through out their day. So to get and keep someone’s attention is where the focus needs to be ๐ค.
That is the new landscape of digital marketing ๐ฅ.
If you want to know more.
๐ Contact for all marketing and advertising needs.
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๐ About this channel : My name is Frank Kern. I started creating Internet ad campaigns in 1999.
It’s literally an obsession. Which is why I co-founded my ad agency, CardoneKern.com.
Our mission there is to take the incredible power of the Internet and give it to small “Main Street” businesses so they can get more customers and have more profit.
My partner, Grant Cardone, and I believe that if more small businesses succeed then the entire global economy can be improved.
Which means more ...for everyone.
After 20 years of creating successful Internet ad campaigns, I’ve learned two major things that can help you:
1. What they taught you about marketing (it anything) in school is dead wrong.
2. The real money is in mastering the basic fundamentals and keeping it simple.
Any business, regardless of size or type, can get customers from the Internet and if you’d like my help - I’d be delighted.
Drop a question or a comment below and I’d be happy to answer.
#digitalage #sellingonline #gettheirattention #frankkern #10X
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